Director Pre-Marketing Ramps Up

July 26th, 2007

Adobe has recently been doing a few things in preparation for the upcoming (2nd half 2007) release of Director. A number of people received an email message that contained a link to a survey where Adobe was curious how people were using Director.

In a recent eLearning Guild email message the following was posted:

Help Shape the Future Development of Educational Applications and Serious Games: Would you like to help shape the direction of a new educational content and application development product from Adobe? StrategyOne will be conducting an online focus group for Adobe to talk about an exciting new product, and we want to hear your opinions and ideas. It will take place on Tuesday July 24th from 8:00 pm to 9:30 pm Eastern time. In appreciation of your participation in the focus group, you will receive a cash incentive of $50. If you are interested in participating, please take a moment…

It turns out a good portion of this forum was dedicated to determining how the new version of Director should be marketed.

All I know is I can’t wait for a version that runs on my MacIntel that I’ve had for a year.

Entry Filed under: Adobe,Director PR

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